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The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included. |
Intangible assets may include: | brandbusiness namecustomer/client listcomputer systems softwareconfidential informationcopyrightscore technologydatabasedesigndistribution agreementsdomain nameemployees' specialist knowledgegoodwillideasinnovationinventionlogopackagingpatentpractical application of a good ideaprocessproductpromotional materialssecret recipe, process, formulastandard of service/unique service techniquetrade marktrade secrettraining manuals |
Intellectual property audit refers to: | a systematic review of the intellectual property owned, used or acquired by a person or organisation. It includes:identifying products or services that are key to the small businessidentifying intangible assets and the legal rights in relation to protection of the assetsunderstanding what market advantage these rights give the small business |
Sources of information and advice may include: | IP AustraliaAttorney-General's DepartmentAustralian Copyright CouncilState and Commonwealth government agencieslawyers specialising in intellectual propertytrade mark attorneys and patent attorneysaccountantsbusiness advisorsmarketing consultantsbranding consultantscopyright collecting societies, e.g. CAL, PPCA, MIPI, APRA, AMCOSpublicationswebsites, Internetdatabases e.g. local and international trade mark databases |
Value may include: | using processes in accordance with accepted accounting standards and with the assistance of appropriate professionals:calculating how much time would be required to develop these assets from scratchestimating how much a competitor might pay to buy or use these assetsestimating how much of the organisation's profit is attributable to the assets |
Business plan may include: | executive summaryobjectivesdescription of the businesslegal requirements, including intangible assetsselling and marketing strategyresearch and development planproduction or operating strategiesownership and management planfunding strategyfinancial planstrengths, weaknesses, opportunities and threats, including intangible assets |
Types of protection may include: | copyrightregistered patentsregistered and unregistered trade marksregistered company name, business name, domain nameregistered designstrade secretssui generis protection (e.g. plant breeders and circuit layouts)moral rights |
Registered protection refers to: | protection which occurs through the registration of the particular intangible assets, e.g. trade marks, patents and designs |
Unregistered protection refers to: | protection which occurs automatically by law, without the need for registration, e.g., copyright, moral rights and common law trade marks |
Legislative requirements may include: | Business Names legislationCopyright Act 1968Designs Act 2003Patents Act 1990Trade Marks Act 1995Trade Practices Act 1974 and State/Territory fair trading legislation |
Confidentiality agreements may refer to: | an agreement between a party with confidential information and a party to whom that confidential information will be disclosed (e.g. potential partners and financial backers, employees) outlining conditions of the disclosure and permitted use of the information |
Appropriate databases may include: | public registers of registered Australian and international patents, trade marks, designs and plant breeders' rightsNote: these may be accessed via IP Australia's website or through use of a commercial search company or patent and trade mark attorney |
Others' intellectual property rights may be infringed through unlicensed use of: | brands, logos, packaging, coloursdomain names, business and company namesinventions, innovations, business methodsdesignscontent, e.g. photos, text, imagessoftwaremusicfilmtechnology in new invention |
Commercialising intangible assets may include: | franchisinglicensingselling off business and/or processes, inventions, brands, etc.manufacturing |
Gains may include: | proceeds from:sales franchisinglicensinguse of the intellectual property or associated products |